Marketing
Branding
Creative Strategy
Web & Social Media
Public Relations
Public Speaking
"The Big Idea"
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W2K is a marketing resource for organizations in need of strategy development, breakthrough communications, operational marketing, or "the big idea". Clients receive sophisticated, cutting-edge CMO level thinking, directly from the principal.
With sector expertise in Restaurant, Food & Beverage, Hospitality, Fitness, and Wellness, W2K serves as an outsourced Chief Marketing Office or a resource for corporate governance. Wendy presently serves as an independant director on corporate boards, both public and private.
Areas of Competency
Wendy in the news....
Branding
Marketing Plans
Breakthrough Ideas
Public Relations
Digital Marketing
Social Media
Website Development
Advertising
Restaurant Technology
Sale Promotion
Marketing Research
Copy Writing
Governance
Presenter / Speaker
Great Marketing Minds on Voice Search - Yext Publications
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Expert Webcast - Webinar: Restaurant Trends and Transactions
Inc. Magazine - 3 Ways to Talk to your Customers, Advice for Small Biz
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YEXT Partner Showcase - Interview on Small Business Marketing
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212 to YOU - Blog on culinary trends in NYC for New School of Cooking, LA
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Customer Success Profile - RestauTech and Location Based Marketing
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Small Business Smarts Blog - Location Based Marketing
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StreetFIght Marketing Website - Automation Tools / Search Case Study
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Wharton Magazine - Disruptions in Food & Beverage Industry
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914 Inc. Westchester Magazine - Restaurant Digital Marketing
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Target Marketing Magazine - Business-to-Consumer Email Marketing
The New York Times - On Facebook Advertising
On Bloomberg Radio affiliate - "The Price of Business" Restaurant Marketing
The New York Times - On Cyber Parenting
Profiled on VentureMom - on Plates Restaurant and Consulting
914 Inc. Westchester Magazine - Being a Restaurateur